ABOUT
The challenge of the retail industry in the age of technology is to improve consumer experience and corporate operational efficiency. The underlying logic of technology-enabled retail is the digital upgrade of the industrial chain.
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Wavelet provides cloud computing, big data, artificial intelligence, and other underlying technical capabilities and cooperates with professional retail industry partners to create smart retail solutions to support the digital and intelligence transformation of retail enterprises.
ASSORTMENT & COST OPTIMIZATION
Analyze the historical sales of different product categories and apply machine learning to find out the product portfolio that promotes sales. Intelligently match the product assortment in the future. Apply operations research to optimize the product mix and reduce the cost of goods.
PRICING STRATEGY & MARGIN OPTIMIZATION
Analyze the historical discount and promotion data to establish a price sensitivity model. Adjust pricing strategies based on customer sensitivity, and achieve intelligent margin optimization.
DEMAND FORECASTING & INVENTORY TRACKING
Implement price-demand models and apply time series analysis to predict future product demand. Establish an inventory consumption model to reasonably set the replenishment schedule.
CONSUMER PROFILING & BEHAVIOR ANALYSIS
Analyze membership data, consumer behavior data, and past orders to identify consumer groups. Build specific strategies for different consumer groups to increase sales.